know vs no

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Amber Rae's Go To Model
© 2011 Amber Rae

Amber Rae‘s cellphoneSketch message cuts to a fundamental question just beneath the surface of Wieden+Kennedy‘s 1988 iconic and ubiquitous Nike assertion to ‘Just Do It‘.

Just do what?

We all have too much To Do. To Do Lists. To Do Lists OF To Do Lists! How do you figure out what’s most important to GO and DO?

Amber helps answer this question, thru her simple three step filter.

HELL YES? YES? Go do. MAYBE? Don’t do. Simple.

No more getting caught on ‘MAYBE’ – no more second guessing… debating…

“…wait was that my heart, head or gut talking???”
“…but what would so and so think?”
“…I really should ask my therapist…”

Because in fact – what you know, right now is that it’s just ‘MAYBE’. What else do you know? What’s ‘HELL YES’ & ‘YES’.

So what if you get all Nancy Reagan on ‘MAYBES’ ass and “just say NO“?You might end up with much more time for ‘HELL YES’ and ‘YES’.

And who knows? Some of those ‘MAYBES’ may even turn into ‘HELL YES’ & ‘YES’ at some point (but don’t spend time thinking about that either…)

Some things you KNOW. GO DO those things.
‘MAYBE’ means NO.

More from Amber Rae, Creative Catalyst, Starter of Meaningful Things and Chief Evangelist of The Domino Project powered by Amazon.

the future of design in media will be ABSTRACT

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AIGA Maine presents ABSTRACT: The Future of Design in Media - IRL - Friday, June 10 @ USM's Hannaford Hall
© 2011 Dave Weinberg

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how to contain a meltdown

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the abracadabra of information

“Japan’s government has asked people living within 12 miles of the Fukushima plant to evacuate and those between 12 miles and 18 miles to stay indoors…”
–CNBC

“U.S. urges Americans within 50 miles of Japanese nuclear plant to evacuate”
–The Washington Post

Howard Stern: ‘felt like such a failure’ after first marriage ended, used sex to cope with divorce
–NY Daily News

could today be your last dreaded long haul?

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what if
© 2011 Dave Weinberg

Inspired by the first page of Seth Godin’s Poke the Box, first release from The Domino Project, Powered by Amazon. 83 pages later, this quote:

“There are two mistakes one can make along the road (hall/haul) to truth: Not going all the way, and not starting”
– Siddhārtha Gautama

Between those pages? Permission to poke. To start, to do and to ship.

breakfast with (some new) views

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changes in perspective
© 2011 Suzanne Carlson

Sometimes simply changing the venue can change some other things too (especially the minivan…)

“The opportunity lies in pursuing your curiosity instead.”
Seth Godin – Poke the Box

go. do. ship.

Special Creative-My-Backyard Shout-Out to attendees of today’s TEDx Windsor!

diamond in the rough?

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perhaps neil needs to poke the box
© 2011 Dave Weinberg

Perhaps you’ve been holding on to some antiquated ideas about the way things ‘should’ be. Perhaps it’s been this way for a long time. Perhaps it’s time for a change, or at least a new haircut…

Out today under the new publishing venture, The Domino Project powered by Amazon – Seth Godin’s, Poke the Box – a tiny book filled with big ideas (not to mention a bold graphic joyful retro-clip art dude on the cover). Unlike Neil Diamond, if you’ve ever dabbled with fear, failure and/or resistance this book may just help you instigate, go, do and ship.

In other words, perhaps you need to just bring your self some flowers.

a little perspective before going global

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sometimes the world can be grating
© 2011 Dave Weinberg

“Dang! You mean this isn’t going to be a cakewalk? I have to make choices? Stand on the side lines or get in the game even tho I could fall thru the cracks and FAIL??

“If only there was something or someone out there who could… uh… help me help myself?? To um… Poke the Box… for… oh I dunno, maybe a buck*???”

* offer good through today only… then you’re looking at a bunch of cool options for under $10…

domino project street team, IRL

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getting ready to poke the box (coming march 1)
© 2011 Dave Weinberg

Met with approx. 20 of the 69 member international domino project street team last night in lower manhattan to discuss project theme and ideas.

Amazing cross-perspectives and conversations from the design, publishing and technology world. First release, Seth Godin’s, Poke the Box available March 1 – pre-order your kindle version for just $1 before March 1.